IIPM Admission 2010

Tuesday, March 02, 2010

‘Let go’ in this festive season

Is consumption environmentally unfriendly? Is that why austerity is being proposed? Not really. Organic foodstuffs are more expensive than ordinary fare just as environmentally clean solar power is more expensive than dirty power from coal. The supposed positive relationship between consumption spending and the carbon footprint is tenuous – junk food and environmentally unsound material can often be consumed in large amounts since they are cheap. So consumers should not confuse austerity with sustainability or with responsible behaviour.

There are of course many, as I have already mentioned, for whom austerity is imposed by the slimness of their pay packets compounded by the recent steep rise in the prices of essentials. The communal way of life offers an escape for them – getting together for community festivities, complete with decorations and self cooked food instead of the expensive gaiety of restaurants and private fireworks. Not only do riches not always make you happy, you do not have to be rich to be happy. Our festivals are a time for social interaction which is not only cost-less but allows one to afford trappings – good food, lighting, fireworks – that solitary efforts cannot.

To summarise, I would advocate a “festival as usual” approach. If you have a lot and feel ashamed to spend it all on yourself, then spread the merriment around. You can remain “green” while consuming and also not go green with guilt – one man’s spending is another man’s income. If you do not have enough, think of grand festive alliances instead of austere seclusion. Do not kiss your festive inclinations goodbye. The show must go on.

For more articles, Click on IIPM Article.

Source : IIPM Editorial, 2010.

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.

The Sunday Indian:- B-SCHOOL RANKING SCAMSTERS EXPOSED!
For Exclusive Footage by Sunday Indian Click Here

Outlook Magazine's B School Ranking Scam Exposed
Business Standard Exposes the Outlook Magazine Money Editor
Don't trust the Indian Media!

IIPM ISBE Programmes
Follow Arindam Chaudhuri on Twitter
IIPM B School on Twitter
Management guru Arindam Chaudhuri’s latest blockbuster book, Discover The Diamond In You

IIPM - Admission Procedure
IIPM, GURGAON

IIPM 2-year full time Programme (leading to the award of the MBA degree from IMI)
B-schools expect higher rate of campus placements this year
IIPM B School : King Khan, Bollywood Badshah and Quiz Wiz — that’s Shah Rukh Khan for you

No comments: